You don’t just want your business to “survive.” You want it to scale and THRIVE.
I’m here to help you bust through the conditioning that’s made that WAY harder than it hast to be, so scaling your biz and income to your heart’s content feels easeful, wholesome, and totally normal.
A newsletter you’ll actually WANT to read?! Okay.
First — I’m Melanie, founder of The BODY Cure and everything you’ll find here serves one purpose: help you separate your business from your baggage (so your financial future’s not limited to more of the SAME ), and help you FEEL safe stepping into what it takes to grow your business to a place where it’s supporting the life YOU want plus the odd pic of an artichoke growing in the orchard of my little Tuscan garden. You’ll love it, and to sweeten the pot I’m throwing in a surprise prezzie that’ll leave you asking WHY you didn’t find me sooner (it’s okay baby, I got you now).
You got this far, BUT…
Is the energy you’ve poured into your business rolling in the clients, money, sales?
If you’ve hustled your ass off to a biz that’s treading water, and scaling it to where it actually supports you and the lifestyle you want feels like biking uphill in the wrong gear under the hot desert sun, I’m sure you need to hear this:
You CAN absolutely grow your business + income to the level you envision — torture free. But (I’ll bet both my eyebrows on this) not the way you were conditioned to believe it’s done.
First let’s acknowledge that MAYBE “it’s your conditioning” doesn’t apply to you (nice to know ya!). BUT here’s what’s also true:
For MANY OF of us, limiting conditioning we picked up in childhood — and the downer self-concepts that come with — makes it impossible to see our businesses clearly, not take EVERYTHING personally, show up consistently, feel A-OKAY charging what we want, and be so confident that WE’VE GOT THE GOODS that selling feels like a kindness to our people.
And if that’s what’s behind YOUR plateau?
Addressing it will take you from patchy results, desperation, and confusion at what the hell else you can do for your businesses start clicking, to a new normal where more clients, more money, and a business that supports YOU is obvious outcome.
(All without it costing you your sanity, nervous system, or first-born).
We’ve already established you have what it takes to scale your business well past the 6 figure mark — but conditioning’s a bitch that’s not letting you through.
WHAT CONDITIONING?
The kind you didn’t choose but learned early on—patterns designed to keep you safe as a kid that now limit you in ways you don’t even realise. It goes like this:
Your genuine needs weren’t validated when you were little. Now you don’t trust in support so you do everything yourself, and micromanage whatever you (try to) delegate — so you haemorrhage money on hires that end up being MORE work for you.
You learned to bite your tongue to keep the peace. Now setting a boundary or stating a preference feels like walking on LEGOS barefoot — so you lose all your flavour and full time sugarcoat, people-please, and overcompensate for team and clients.
You learned confidence would get you brought down a peg (or 10). Now self-promotion feels like painting a bullseye on your forehead —which keeps you from forward facing marketing that would naturally boost sales (or making you suck at it cause you’re braced for blowback the whole time).
This kind of conditioning runs DEEP. It lives in your body, shapes your mindset, and creates invisible barriers to making great money doing what you love, and building the business and life you want for yourself.
And you’re far from alone in this.
Lots of women know what to do. They’ve got a valuable product, have put in the time, followed coaches’ advice, trained, strategised, and done everything they’ve been told should work to get their businesses to grow (I should know! I was one of them). And NOTHING. Newsflash: No amount of knowhow, assets, willingness, or talent stand a chance if the ways you learned to self limit keep calling the shots.
If this is hitting home, this is the work you HAVE TO DO before you throw another penny at your business.
You won’t be the same woman on the other side of it , and you won’t find a partner as tuned into your patterns, resourced in helping you break them, or invested in your vision for your business, income, and life than me. I’m your person and I’m here to help you break stuff, so you can finally build what you want.
FYI: The voice of conditioning —“you can’t do it, nobody’s listening, tone it down, you’re not ready, you’re a fraud, ewe that’s SO cringe, you’re a greedy a-hole, yada, yada, yada”— ALWAYS gets louder when you decide you want more.
It’s DESIGNED to cause it’s sole purpose is to maintain the status quo, so if you’ve been taking its cues and getting nowhere… well that should clarify a hell of a lot.
This traps you in double binds like:
Knowing what to do but not feeling good enough to do it yet.
Wanting to scale your income but feeling conflicted about charging premium rates.
Believing in your message/offering/idea but feeling so insecure you never put it out there in full force.
All that mental and emotional back-and-forth might feel like WORK, but all you’re really doing is wearing yourself (and your faith in your business) OUT.
The real bummer? This cycle of “all pain- little gain” only reinforces the belief that you’re not cut out for big success, cause otherwise you’d be flying high, right?
WRONG — YOU are not the problem.
AGAIN, the reason you’re struggling to bring your business out of that plateau phase you can’t seem to break is (say it with me) CON-DI-TIO-What?
That’s right —patterns of smallness, self doubt, and approval seeking that got installed WAY back in the day are keeping you from jumping on what grows your business, gets you clients, and makes you money. PERIOD.
Here's a promise:
As you rewire your body and mind to trust that breaking these rules isn't only SAFE but ESSENTIAL TO YOUR ACTUAL SAFETY AND STABILITY, the business and income that once felt out of reach will come to eye-level—clear and yours for the taking.
And that’s where I come in. I’m here to pull you out of what keeps you stuck in your past, and help you access a “here and now” based way of being in your business, so you can make it WILDLY successful and lucrative, in a way that feels natural, fulfilling, and totally “YOU.”
Years of doing this work convince me that what’s keeping you from the thriving biz and income you want isn’t your worth, luck, or ability.
It’s the outdated patterns you learned to stay safe as a child (I didn’t use the C word cause I know you’ve about had it).
Shifting this isn't forcing yourself into success. What even is that? Ewe.
NO. This is all about uncovering the patterns, understanding them with A TON of emapathy, seeing right through their BS, and building the trust and safety to let go of guardrails that don’t support your life and goals. And if that’s what you know you need to do, you’ve just hit the mother-load.
I’m here to help you into a version of you that’s unconfined (no more scaring yourself into a little corner), nimble, and free to grow your business and income to your heart’s content, in a way that’s COMPLETELY distinct from the old ceilings you’ve been shrinking to accommodate.
Together, we’ll make building up your success and wealth feel natural, sustainable, and (dare I say it) DELIGHTFUL, which as it happens is the catalyst to more money and greater impact with your work.
Ready to finally make it happen?
